Fundera is a small business funding company who helps connect lenders with entrepreneurs. I wrote articles and eguides that distilled the byzantine world of small business funding into useful manageable chunks, helping Fundera live up to their brand goal of absolute transparency.

Articles + eguides


Placeit are a company specializing in product mockups. Because their core readers are user experience designers, I wrote compelling UX-focused content for them to help build their blog.

The goal? Talk about UX themes in a new and interesting way.

Blog posts

Abrahamson & Uiterwyk

Abrahamson & Uiterwyk are a leading personal injury law firm in Florida. They have a huge range of services, representing victims dog bites, car and pedestrian accidents, medical malpractice – the list goes on. Their challenge was that their audience was equally diverse.

I helped Abrahamson & Uiterwyk by creating targeted, focused landing pages for a range of accidents. Each one provides a wealth of information for the victim, both directly after an accident to their legal rights. All tied together with strong CTAs throughout to drive conversions from browser to customer.

Land Pages

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